Final cover proved not to be my final cover. Realising it looked too camera film-y I did some sketches of alternative ideas and ended up with using the sketch where I drew the pattern I had and made it into vector art that I then coloured in red and laid type over it.
Sketches for cover, by Lisa
This is the result and I finally like it 100 percent:
My cover is finally finalised although the way there was long. Jumping from the red outcome to yellow papercraft I did when experimenting with one of my projects, I still wasn’t happy with the look and started instead to play around with type on the photocopier. The type didn’t turn out interesting at all but the strange marks that appeared at the edge of the paper looked good so I created a design with them instead.
Cover development 1, 2, and 3, by Lisa
Copying and rotating the image I created a sort of pattern that looks like arrows and kind of like a fast forward button. And that felt like it fit the book finally and it also felt like me with the triangles, movement and a bit artsy so I’m happy with this.
Collection final cover, by Lisa
Nearly there! I now only have one spread left and then I’m sending this to print (might redo the cover though). When placing images for the Kickstarter case study and the crisp vibe they gave off (seen below) I realised I needed to re-arrange some things in my design for the rest of the book to fit this theme as I really liked it.
There is so much colour in my work otherwise that I thought having red as chapter dividers and the book’s main colour might not be a good idea. So I changed it to black instead and at once it got more cohesive which is good. Plus the patterns and type I painted feels more like Japanese calligraphy and I really like that. Thing is, now my red cover doesn’t really match anymore so I might have to think some more about that.
Today I have been working with kinetic typography and making a video reflecting my movement. Started out by researching kinetic typography and found the Swiss designer Dominique Schmitz very inspirational. Similar to the Zero movement his work is full of lines and overlapping elements creating vibration and movement and I especially liked these two seen below. Even the colours are right. Initially I wanted to create something like the left example as it feels like a modern spin on what I am looking into but then I started thinking about type as image and got more interested in how I could use type to create pictures and started sketching with the letters I, Z and O.
Work by Dominique Schmitz
Decided to develop some of my letterpress work into more refined outcomes so I made some posters out of them that reflect the Zero movement; focusing on repetition and the monochrome and creating light. The two last ones are developments of my own tests from a previous post where I made my own Klein inspired paintings.
Zero posters, by Lisa
I quite like these results! It’s a bit tricky to capture the design of the movement without making it look like copying but I feel like these both are zero and my own aesthetics at the same time.
Focus: chapter dividers. Continuing the things I mentioned in my previous post about designing the start of every chapter, I started scanning the type I painted so I could use it for my book. However, doing this I realised that the type didn’t look like I wanted it to. Zooming in on it really close, the edges looked all jagged and pixelated and basically not pretty. I tried to vectorise it in Illustrator but it still didn’t look good and I didn’t have the patience to try to fix it as I don’t know how to use Illustrator basically hah. It might have been the paper I painted on was too rough that made it that way, so what I did was to paint over it in Photoshop to smoothen out the ragged edges. Took painfully long but in the end I got the result I wanted as seen below (in the right image, the P and R and cleaned up but not the A so you can see the difference).
Book, chapter dividers, by Lisa
Next to the page explaining the brief to each project, I have made patterns that reflect that brief to make it more interesting (seen above to the left). I have yet to decide on the typeface though for my titles and body text, but something sans serifs and straight as a contrast to the painted type would work.
As I have now started designing my book I know it’s gonna contain a lot of white space and digital stuff and the overall look will be very minimal as that is how I design and I want the book to reflect me. I bought a book a couple of weeks ago called “MIN” which is a collection of projects by different designers and companies done in a minimal style and I found it really inspiring. I like how design can be really strong using as few elements as possible and thinking about that I have decided to not have something elaborate on my cover. I could never decide on one final design and they don’t reflect me as I would like. So I am making my cover a solid red with the title in white and that red will also flow through the rest of the book, functioning as chapter dividers. As the projects throughout the book will be so different in style and colour, I want the red to be a consistent calming factor that binds it all together.
However, I don’t want my book to be too digital as that doesn’t reflect me either and because the overall look will be so strict in a way I thought a good way to loosen it up a bit could be to incorporate some handmade type. I got really inspired by the book “Dear Data” for this as it is so playful in its expression and really have that handmade vibe without making it look sloppy. Thinking about this page (below) I made some tests of my own.
A spread from the book Dear Data by Stefanie Posavec and Georgio Lupi
Now that I finally feel like I like my app idea to the point where I’m actually inspired, working on my screens went really quick. After one intense and productive day I now have an app concept and a prototype to show. Thinking about how to make my application interactive, I decided that I want the user to be able to do what I have done as well- create poems about their experience of London and make them into posters that you then can print. Making your poems into visuals. It works by you choosing the letter that you want for your poster, then you pick the colour and lastly you write your poem on it, add to gallery and print!
In terms of the design, I used the same 4 colours I had in my first prototype (blue, yellow, red, pink) for navigation as I think these also work for this idea. The font for the text is Avenir Next Medium and the letters I have manipulated are set in Big Caslon. I found out that I like the outcome of the manipulated type better when it’s set in serifs but as I am overall a very sans serif person and I needed a type that wasn’t so ornate for the rest of the text in the app to fit with the kind of strict and geometric design, I went with Avenir Next as it a bit rounded so it matches the curvyness I have going on with the posters.
This project has been on hold for a while for several reasons but the main one being that I still wasn’t happy with my idea and that has made it really difficult to continue with it. Doing more research, I went back to some of my original inspirations: Jessica Walsh and her usage of bright colours and a lot of blue, pink and purple, architectural photography focusing on geometry and angles (but this time I looked more into colour and minimalist photography) and text.
Moodboard, by Lisa
Diving further into the art of the cover I made this moodboard with some designs I found inspirational. I chose these covers simply because I like them but it’s funny how much they say about me as well. This moodboard actually sums up my own aesthetics pretty well because of some of the things I like that keep re-accruing unintentionally like geometric shapes and colour or minimal designs with lots of white space. Some of the covers are almost architectural, some are only type and some are more rough (but not messy). Basically me, hah. I’ve also finally decided what size I want my book to be: 20x25cm portrait which means I can start designing it now 🙂
Moodboard, by Lisa