My first project of studio Give and Take will revolve around three words: may, child and old. These words need to be investigated thoroughly and communicated visually as 10 gifs and 3 posters. Apart from that, I am also starting a drawing journal in which I will draw something everyday to form a collection of observations and thoughts in a way.
My cover is finally finalised although the way there was long. Jumping from the red outcome to yellow papercraft I did when experimenting with one of my projects, I still wasn’t happy with the look and started instead to play around with type on the photocopier. The type didn’t turn out interesting at all but the strange marks that appeared at the edge of the paper looked good so I created a design with them instead.
Cover development 1, 2, and 3, by Lisa
Copying and rotating the image I created a sort of pattern that looks like arrows and kind of like a fast forward button. And that felt like it fit the book finally and it also felt like me with the triangles, movement and a bit artsy so I’m happy with this.
Collection final cover, by Lisa
Screenprinting! Starting to create my design for this I took inspiration from these two sketches I quickly did a couple of days ago in a sudden rush of inspiration where I tried to make the Zero expression more contemporary in a way, or pop-y but still keeping the zero vibe.
Zero poster sketches, by Lisa
My first attempt seen below too the right worked okay, I imitated one of my letterpress results from a previous workshop, but it didn’t vibrate enough so second attempt seen to the left was an experiment in creating more fluid lines that more resemble some of the tests I created with my blue and black Klein experiments. Way better results! More alive and with more movement so that’s what I went for, for the final print in two colours.
Ideas for screenprint, by Lisa
It’s time to do my explainer video for this project. A video summarising everything from research, development and finally outcome- kind of like a pitch, the information can’t be too heavy and the message needs to come through quickly. After doing some research on explainer videos and different styles before I start my own I have come to the conclusion that I want to mix digital with handmade as that is exactly what I have done as my DOOH mockup so it fits. At first I thought about stop motion but as I want my white background to be stark white, that’s not a good idea (it’s crazy difficult to achieve) so that’s where the digital comes in and the wonders of AE. But to not lose the handmade bit I have decided to make small figures out of paper as my actors for the video so I get that stop motion vibe with out actually doing it as a stop motion.
Hopefully it will merge well with my mockup because I am having that in the video as well and have to think of how I can balance this so it doesn’t look bad.
As I have now started designing my book I know it’s gonna contain a lot of white space and digital stuff and the overall look will be very minimal as that is how I design and I want the book to reflect me. I bought a book a couple of weeks ago called “MIN” which is a collection of projects by different designers and companies done in a minimal style and I found it really inspiring. I like how design can be really strong using as few elements as possible and thinking about that I have decided to not have something elaborate on my cover. I could never decide on one final design and they don’t reflect me as I would like. So I am making my cover a solid red with the title in white and that red will also flow through the rest of the book, functioning as chapter dividers. As the projects throughout the book will be so different in style and colour, I want the red to be a consistent calming factor that binds it all together.
However, I don’t want my book to be too digital as that doesn’t reflect me either and because the overall look will be so strict in a way I thought a good way to loosen it up a bit could be to incorporate some handmade type. I got really inspired by the book “Dear Data” for this as it is so playful in its expression and really have that handmade vibe without making it look sloppy. Thinking about this page (below) I made some tests of my own.
A spread from the book Dear Data by Stefanie Posavec and Georgio Lupi
Today has been model making day and I feel completely creatively drained. I had planned to create shapes/ sculptures with lots of gluing together paper but after trying this method out for a couple of hours becoming more and more annoyed by the glue stains I managed to get on the paper and the overall panicky feeling I got when my glue-y fingertips continuously stuck to everything, I gave up. Instead I focused on folding only, creating shapes by bending the paper. This method was better for my sanity but it still took a lot of tries and tests before I got to a result I was happy with. It also works better visually actually as it looks more like big pieces of metal than what it did in my first approach, and that’s exactly what I want it to be. This model isn’t finished, I want to add light to it somehow (been looking into mini glowsticks and might go with that as I then can have coloured light). I’m thinking the glowsticks can go on the floor inside this pavilion to represent screens but I’ll have to try this out before making up my mind. I also need to make a little person standing in front of it for scale. One thing at a time though, now I need some rest. Phew.
Front and back of model, by Lisa
In building my model I thought about giving it some texture to encompass the watery wave-y feel and looked up paper art and ended up in a Flickr group that displays paper folded in curvy folds. Got really inspired and tried it out myself!
Paper folding tests by Lisa
Admittedly a bit tricky and requires some patience but definitely something that will be useful in building my pavilion to give it more life. Fun as well! I could also think about combining this with cutting patterns in the paper and maybe having a light source inside the sculpture kind of so it glows.
Last workshop was about type, more precisely looking at how letters are constructed and how we can manipulate them. Through drawing, painting, cutting and photocopying I spent a day immersed in creating different variations of t, y, ! and ?. Y quickly became my favorite to work with, whereas the exclamation mark didn’t inspire me at all. An intensely fun day that gave me lots of ideas on how you can work more with letters to create interesting and beautiful results. Below are some of my outcomes.
First- scanned letters (that I moved around whilst scanning) and then continued working on in Photoshop to create these images:
Type experiments by Lisa
Second- folded and cut out letters assembled in different ways, photographed and edited in Photoshop.
Type experiments by Lisa
Recent discovery: creating a logo is hard. Especially if you get stuck on trying to be creative with your initials. LW will not co-operate.
One way to generate a personal logomark can be by taking a couple of things that you like or describe your strengths as a basis for your image. When designing my own mark, I used my love of colour combined with two of my strengths- focused and problem solving. I’ve never tried to come up with my own logomark before and this exercise did not come easy for me.
Browsing the work of Ikko Tanaka, I came across a poster made for an exhibition on Japanese posters, 1988. Learning more about this designer, Pierre Mendell, I find I really like his work. His poster deigns are clean and sometimes a bit abstract but really beautiful and I love his use of photography. It’s very playful but still has somber touch because of the geometrical and straightforward layout. Some of his designs- below and the poster that caught my eye- above.