Google Engage: Outcome 2

Having both my wave video and the built model of the pavilion, I put the two together in AE so you can see how the whole installation works. The waves will be projected onto the walls alongside some text that I have based my whole project on. As you walk through the pavilion you are surrounded by these huge walls that are 7-8 meters at their highest point, see the projections as you wander through it and also read the text to understand the purpose of it all. I want the experience to be like you are walking inside a crashing wave so scale is very important here and that nothing stands still.

Final DOOH- screen, by Lisa

Google Engage: Research 3

After getting feedback on the route to take with my leather project, I have decided to follow the path of bathtubs as it feels like the most relatable one and can be quite interesting visually because of the absurdity of it. The ideas I have for them so far are a bit scattered:

• Displaying taking one bath a day for 40 years through 14 600 bathtubs (365 days x 40 years). These can be shown on screens running alongside a wall.
• Or on the floor running down a street.
• Or displayed on a sky screen you look up at.
• Or one might divide the number of bathtubs with the number of tube stations in London (270) which equals 54 bathtubs that you place at each station. The information to go with it could be something along the lines of: These bathtubs are 54 out of 14 600 placed at 270 stations in London representing the amount of water it takes to produce a pair of leather shoes.
• Or making it into an art installation similar to the one in the gallery below with clouds on screens. By placing big screens like this in an open place filling them with images of 14 600 bathtubs and having maybe one screen explaining the leather connection.

Google Engage: Research 2

Stepping away from the animal bit completely, I am going to try to go in the direction of showing people other aspects of the leather industry besides the animal cruelty one that they might not have considered. Leather is not only bad for the animals farmed in making it but also for the people working in tanneries and the impact the production has on the environment. Chromium pollution is the fifth most toxic pollution problem in the world and destroys the rivers and lands where it is dumped as a by-product of the tanning process and workers in the industry can be as young as five years old wearing no protection gear and dying too young from being poisoned for years from working with these chemicals. 

Google Engage: Research 1

New brief is about engaging. Engaging in something you are passionate about and making other people engage with it as well. My chosen topic is animal cruelty and through screen based interaction and the digital out of home medium I will aim to make people more aware about what goes on in the leather industry. The cruelty towards the animals, how it affects people working in the industry and how it affects our planet.